TAG Heuer celebrates the opening of its first boutique in Portugal

TAG Heuer celebrates the opening of its first boutique in Portugal

The Swiss luxury watchmaker proudly announces the opening of its first boutique in the Portuguese capital in partnership with David Rosas. The opening ceremony of the boutique, located on Av. da Liberdade in Lisbon, was attended by clients, journalists and brand ambassadors, including Brazilian surfer Maya Gabeira.

TAG Heuer celebrates the opening of its first boutique in Portugal

«Opening a boutique in Lisbon holds significant importance for us, prompting us to offer more space to our clients and provide an even more exclusive service for their comfort. As a result, we proudly opened the doors of our new location in this iconic street, Avenida da Liberdade, bringing together Portugal and the TAG Heuer”, said Blanca Panzano TAG Heuer Iberia General Manager.

TAG Heuer celebrates the opening of its first boutique in Portugal
The opening of this new boutique is a new milestone for the brand, demonstrating its dedication to expanding worldwide by engaging its local clientele and offering them a unique opportunity to discover the TAG Heuer heritage.
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